Victoria's Secret model Alessandra Ambrosio has been announced as the face of US denim brand Jordache, alongside her nine year old daughter Anja.

The new campaign, shot by Cass Bird and styled by Kate Young, launches mid-September and Ambrosio commented 'Jordache is an iconic denim brand that speaks to a wide audience in a truly positive way. For me, to be able to shoot with my daughter and show her that we can work together and have fun only highlights my belief that women are creating more space and balance in their family and professional lives and also becoming more multi-dimensional. Doing it all in a pair of great jeans makes total sense!'.